Sheckys Girls Night Out LA - The LookStore's booth for The LookBag Beauty Club (event co presenter and one of the few beauty vendors at the event)
The Holiday season is underway and with it comes the start of Holiday events. I try to attend as many events as I can in general as it is important to see and be seen in this biz, but there is an extra little “something” about events during the Holidays. Two of the events I attended were open to the public and you may want to consider adding them to your Events Calendar next year.
Make Up For Ever Mixer:
Amidst much fan-fare and excitement, seminal makeup artists’ brand Make Up For Ever (MUFE) opened it’s West Coast flagship boutique this Fall. The boutique opening was a private affair, so to officially open its doors to the Los Angeles professional community the boutique held a “mixer”. For those who’ve never attended one, a mixer is basically a professional excuse to get together and have drinks with peers and colleagues. There was music and energy, goodie bags were given to attendees (a sample of the now iconic HD powder and a tube of MUFE’s waterproof mascara which is pretty much the only waterproof mascara I have found to be vaguely tolerable), wine was poured, and all of the store’s product selection was on display. Continue reading →
