beauty biz

  • Flodesk, Email Marketing, and the Professional Makeup Artist

    How I overcame the struggles of email marketing as a pro makeup artist. I’ve gone through many email list iterations in my career, from the traditional “legacy” email service providers to platforms that were groovy but didn’t last long (RIP Tiny Letter). You see, I come from a land before time; My career pre-dates social […]

  • Getting Makeup Artist Clients Beyond Social Media: Complete Outreach Guide

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    Tips to gain more clients, collaborators, and opportunities in your freelance makeup artistry career… Let’s talk about marketing as a freelance makeup artist. What’s the number one question I get asked and that I see all over from aspiring and emerging makeup artists? How do I get more clients? What’s the first answer that comes […]

  • Testing 1-2-3 (and 4-5-6)

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    Top Five Tips (plus one bonus) To Build a Professional Makeup Artists’ Portfolio that gets you booked may contain affiliate links “How do I get X types of jobs”? A simple question with a lot of different possible answers. But item #1, if you want to work in media, particularly in Print, professional makeup artists […]

  • Biz Talk – Making the Move to Media Work

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    A crucial piece of the plan of action puzzle is showing the right kind of work to get the jobs that you want to get. In order to get high level assisting opportunities or opportunities to be on a team etc., your presentation must show senior artists, photographers, and potential clients that you will be able to walk in the door and fit into their project right off the bat. Depending on the situation, it’s ok to be a newer/emerging artist, but you do have to show that you and your work is on the same page with everyone else.